The promoters of Northern Spirits boast over 35 years of experience, with their journey commencing in Punjab in 1975 and subsequently expanding into Maharashtra through Wine Enterprises in 1991. In 2002-03, the entrepreneurial venture extended to West Bengal through the Group concern United Wines, led by Mr. Anuj Bakshi. This rich background positions Northern Spirits Ltd as a Pan-Indian operator, instilling confidence in its channel partners.
United Wines, a sole proprietorship founded by Mr. Anuj Bakshi, commenced its operations as a distributor of alcoholic beverages in 2002, focusing primarily on Indian Made Foreign Liquor (IMFL) brands in the Eastern region. Meanwhile, Northern Spirits Ltd, established in 2012, operates as an importer and distributor of premium alcoholic beverages, specializing in leading international brands such as William Grants, Bacardi Global, Shepherd Neame, Amigos, Carlo Rossi, Tomich, Cooper's, West Cork, Two Tree, Reddot, Aqua Riva, and Organika. The company strategically decided to integrate its operations for improved corporate governance and compliance, leading to the merger of United Wines with Northern Spirits Limited on April 1, 2018.