New Delhi: Loss-making telecom operator Vodafone Idea will increase mobile tariffs by 11-24 per cent across the board from July 4, according to a company statement.

Vodafone Idea (Vi) on Thursday followed the tariff hike phase set by Reliance Jio.

Reliance Jio and Bharti Airtel will implement increased mobile service rates from July 3.

“In line with its commitment to provide simple and comprehensive plans to its consumers, Vi has designed an optimal range of feature-rich plans to meet the diverse needs of its consumers. To support entry-level users and progressively link Staying true to its philosophy of creating higher prices to increase usage, changes to the entry-level plans are nominal,” Vi said.

The company has increased the minimum recharge price for the entry-level plan, 28 days of mobile service, to Rs 199 by nearly 11 percent from Rs 179.

Vi has increased the price of the popular 84-day validity plan with 1.5GB data per day to Rs 859 from the earlier Rs 719.

The company has increased the price of its annual unlimited plan by about 21 percent from the current Rs 2,899 to Rs 3,499.

It has not made any changes to the 365 validity plan with 24 GB data limit, which costs users Rs 1,799.

"Vi plans to make significant investments over the next few quarters to further improve the 4G experience as well as launch 5G services," the statement said.