New Delhi, Uttar Pradesh Tourism Department on Friday said it has partnered with online travel service provider MakeMyTrip to promote tourism in the state.
The department said in a memorandum that an MoU has been signed under which MakeMyTrip will work as a strategic partner with the state government to provide insights on consumer trends, tourist preferences and supply-side information that will inform future Will assist the department in policy making. statement.
Mukesh Kumar Meshram, Principal Secretary, Department of Tourism and Culture, UP, said, “Uttar Pradesh has immense tourism potential and MakeMyTrip will be a partner in realizing this potential.”
MakeMyTrip will be helpful for travelers who search various information on the internet before and during their travel. He said that the search engine shows whether a tourist is interested in eco-tourism, adventure tourism and spiritual tourism among others.
Meshram further said that tourists often explore the surrounding areas after reaching their destination and promote local products by buying them. MakeMyTrip will assist such tourists and create packages based on this information.
Rajesh Mago, Co-Founder and Group CEO, MakeMyTrip, said, “Our endeavor is to collaborate with UP Tourism by leveraging the depth of insight and supply of hotels and homestays on our platform to help grow tourism in the state "I believe this is a unique collaboration." The public and private sectors will help achieve our shared objectives”.
The department said in a memorandum that an MoU has been signed under which MakeMyTrip will work as a strategic partner with the state government to provide insights on consumer trends, tourist preferences and supply-side information that will inform future Will assist the department in policy making. statement.
Mukesh Kumar Meshram, Principal Secretary, Department of Tourism and Culture, UP, said, “Uttar Pradesh has immense tourism potential and MakeMyTrip will be a partner in realizing this potential.”
MakeMyTrip will be helpful for travelers who search various information on the internet before and during their travel. He said that the search engine shows whether a tourist is interested in eco-tourism, adventure tourism and spiritual tourism among others.
Meshram further said that tourists often explore the surrounding areas after reaching their destination and promote local products by buying them. MakeMyTrip will assist such tourists and create packages based on this information.
Rajesh Mago, Co-Founder and Group CEO, MakeMyTrip, said, “Our endeavor is to collaborate with UP Tourism by leveraging the depth of insight and supply of hotels and homestays on our platform to help grow tourism in the state "I believe this is a unique collaboration." The public and private sectors will help achieve our shared objectives”.
