PN Mumbai (Maharashtra) [India], May 22: In an innovative leap, Troika Tech Services, Mumbai's leading digital marketing agency proudly announces the launch of its new communication services: RCS Chat and WhatsApp Business API. These are state-of-the-art. State-of-the-art technologies are set to change the landscape of customer communications, providing businesses with unprecedented tools to enhance interactions and engagement with their customers. These advanced communication platforms are designed to revolutionize the way businesses interact with their customers by offering richer, more interactive communication options. and interactive content directly on the user's default messaging app," said Parvati Matkate, Co-Founder, Troika Tech Services. In today's digital age, customer expectations are constantly evolving, demanding more interactive and engaging communication solutions. This Responding to demand, Troika Tech has unveiled its RCS (Rich Communication Services) CHA service, a modern take on traditional SMS.RCS Chat allows businesses to send rich, engaging content directly to customers' mobile phones without the need for any additional app downloads "RCS Chat isn't just a step forward in business communications; it's a leap into the future," co -says Founder Parvati Matkate. Of Troika Tech. “This platform enables businesses to share vibrant images, GIFs, videos and even interactive messages, providing a multimedia experience that enhances customer interactivity and satisfaction. RCS Chat includes read receipts, typein indicators and Rich communication services also include advanced features like rich card messaging, which make communications feel more personalized and engaging. The (RCS) market is experiencing significant growth and is set to revolutionize the way businesses and customers communicate.According to recent data, the global RCS market size is projected to grow from US$5.55 billion in 2023 to US$7.5 billion in 2024, showing an impressive compound annual growth rate (CAGR) of 35.3 percent. This surge is attributed to the transition from traditional SMS to more dynamic and media-rich formats along with the increasing penetration of smartphones and mobile internet access, empowering seamless interactions with RCS chat as well as WhatsApp Business AP. Building on this, Troika Tech is excited to launch its WhatsApp Business AP services, designed for seamless integration and automation. of custom communication. This robust platform supports large-scale communication needs, allowing businesses to manage thousands of customer interactions simultaneously while maintaining a high level of personalization. “WhatsApp is a global leader in messaging, and with the WhatsApp Business API, companies can now leverage this platform to deepen customer relationships. The API is a great way to connect customers to one such platform,” says Godwin Pinto, co-founder of Troika Tech. Enables direct communication with something they are familiar with and use daily which increases engagement rates and customer loyalty.“The integration of the WhatsApp Business API allows our customers to use WhatsApp extensively through its popularity and convenience to efficiently deliver personalized customer service and marketing messages,” explained Godwin Pinto, co-founder of Troika Tech Services. . The WhatsApp Business API is particularly effective for delivering timely notifications, customer support, and highly targeted promotions. It also supports integration. With existing customer relationship management (CRM) tools ensuring that all customer interactions are efficiently tracked and managed, WhatsApp Business API is experiencing rapid growth in India, with a forecast substantial increase in adoption among businesses. is indicated.According to recent data, total enterprise spend on WhatsApp Business by medium and large companies is expected to grow from US$38.7 million in 2019 to US$3.6 billion by 2024, representing a compound annual growth rate (CAGR) of 151 percent . It highlights the significant investment and integration of WhatsApp Business API into corporate communication strategies across various industries, dedicated support and seamless integration, understanding the challenges businesses face when adopting new technologies, Troika Tech RCS Chat and WhatsApp Business API Provides comprehensive support and seamless integration services for. “Our goal is to ensure that businesses can take advantage of these powerful tools without any disruption to their existing operations,” explains Mavin Pinto, co-founder of Troika Tech. Integration for ongoing management and optimization of services This hands-on approach guarantees that businesses can maximize the benefits of their new communications tools from day one “These technologies represent our commitment to empowering businesses with the tools they need They have what they need to succeed in a digital-first world,” said Mavin Pinto, co-founder of Troika Tech Services.“They are game-changers for businesses that want to improve conversion rates and build stronger relationships with their customers. As more companies recognize the benefits of such technologies, the adoption trend is likely to continue thereby driving digital communication strategies across the country.Troika Tech Services Established in 2012, Troika Tech Services has become one of the leading digital marketing agencies in Mumbai, India, recognized for its innovative solutions and commitment towards customer satisfaction. Known as, Troika Tech is pushing the boundaries of what is possible in digital marketing and communications technology is an invitation to embrace the future of communication. Troika Tech is here to experience the benefits of advanced digital communications through RCS Chat and WhatsApp Business API. With these tools, companies can not only meet the current demands of digital custom engagement Future-proof your communication strategies For media enquiries, contact [Godwin Pinto – Director Troika Tech Service [ +91 7208739118 [email protected] [[email protected] https://troikatech.in/ [https://troikatech.in] / Troika Tech partners with visionary businesses ready to take their customer communications to new heights. Excited to partner.Join us in adopting these revolutionary technologies and redefining the possibilities of digital engagement