It will also empower Shiprocket to streamline data operations, gain real-time insights and provide an enhanced customer experience to its vast network of merchants.

“This strategic collaboration enables our vendors to seamlessly scale their data infrastructure as their business grows,” Sahil Goyal, MD and CEO, ShipRocket, said in a statement.

“The enhanced data processing capabilities and real-time insights provided by Snowflake will enable our vendors to optimize their operations more efficiently,” he said.

Leveraging Snowflake's AI Data Cloud reduces data processing time from days to minutes. The company said this new agility has allowed Shiprocket to optimize operations, improve decision making, and ultimately deliver a seamless e-commerce experience to its seller base.

Vijayant Rai, MD India, Snowflake, said, “As ShipRocket expands its operations, Snowflake’s AI Data Cloud is a scalable, cost-effective, secure platform to support their diverse data needs to drive business value. Provides."

Additionally, ShipRocket plans to explore advanced applications such as Generative AI (GenAI) and Large Language Models (LLM) within the AI ​​Data Cloud in the future.