"We are at the center of the AI era and facing an unprecedented future," Vic President Jun Young-hyun said in his inaugural letter on the company's internal bulletin.
“This presents a significant challenge, but if we navigate it properly, it will become a major opportunity for our semiconductor business, which is essential in the AI age.”
Jun was recently appointed head of Samsung's semiconductor division as part of the company's strategy to revive its struggling chip sector, Yonha news agency reported.
Last year, Samsung Electronics reported an annual loss of 15 trillion won ($1 billion) due to falling demand for IT products. Despite this, the company hesitated to cut memory production, leading to increased financial losses.The company also lost its lead in the high-bandwidth memory (HBM) market, an important segment in the extended AI field.
SK Hynix now leads the HBM market with 53 percent share, while Samsung has 38 percent.
Also on Wednesday, the company's unionized employees announced plans to go on strike to protest stalled wage negotiations with management.
Jun expressed confidence in overcoming these challenges, citing Samsung's extensive experience in the memory chip industry and its untapped potential.
"As an executive, I feel an enormous responsibility for the current situation," he said."I will analyze the circumstances with new determination and find a way to overcome these difficulties."
Jun, who joined Samsung Electronics in 2000, has extensive experience in the semiconductor and battery sectors.
After leading the development of DRAM and NAND flash memory at the Chi division, he acquired Samsung SDI Co. in 2017, helping the battery maker shift into the black in 2020 and become a major player in the global market.
“This presents a significant challenge, but if we navigate it properly, it will become a major opportunity for our semiconductor business, which is essential in the AI age.”
Jun was recently appointed head of Samsung's semiconductor division as part of the company's strategy to revive its struggling chip sector, Yonha news agency reported.
Last year, Samsung Electronics reported an annual loss of 15 trillion won ($1 billion) due to falling demand for IT products. Despite this, the company hesitated to cut memory production, leading to increased financial losses.The company also lost its lead in the high-bandwidth memory (HBM) market, an important segment in the extended AI field.
SK Hynix now leads the HBM market with 53 percent share, while Samsung has 38 percent.
Also on Wednesday, the company's unionized employees announced plans to go on strike to protest stalled wage negotiations with management.
Jun expressed confidence in overcoming these challenges, citing Samsung's extensive experience in the memory chip industry and its untapped potential.
"As an executive, I feel an enormous responsibility for the current situation," he said."I will analyze the circumstances with new determination and find a way to overcome these difficulties."
Jun, who joined Samsung Electronics in 2000, has extensive experience in the semiconductor and battery sectors.
After leading the development of DRAM and NAND flash memory at the Chi division, he acquired Samsung SDI Co. in 2017, helping the battery maker shift into the black in 2020 and become a major player in the global market.
