PNN
New Delhi [India], June 24: OCEEDEE, an Indian modern footwear brand and bridge to luxury, is pleased to announce its expansion to the Southeast . Asian market. Renowned for its impeccable craftsmanship, contemporary designs and commitment to comfort, OCEEDEE aims to bring its unique blend of Indian craftsmanship and modern aesthetics to the most discerning consumers across Southeast Asia. This strategic move marks an important milestone in the brand's journey towards global recognition and consumer accessibility.
Since its inception, OCEEDEE has established a significant position in the Indian fashion landscape, offering footwear that seamlessly blends luxury with everyday wearability. The brand's expansion into Southeast Asia represents a strategic step to improve accessibility and meet the diverse preferences of fashion consumers in the region. Leading this expansion strategy, OCEEDEE is pleased to announce the appointment of Mr. Akhil Kumar Srivastava as Chief Strategy Officer for Southeast Asia. As President of SBM Bharti Services, a strategic partner of OCEEDEE, Akhil brings over 15 years of experience in designing and executing global strategies for direct-to-consumer (D2C) brands with a focus on fashion and lifestyle businesses.
“We are delighted to introduce OCEEDEE to Southeast Asia, a region known for its rich cultural tapestry and vibrant fashion scene,” said Neha Kumthekar, Co-Founder and Brand Custodian of OCEEDEE. "Our footwear is crafted with a deep-rooted passion for quality and design excellence, reflecting the spirit of modern Indian luxury. We look forward to connecting with our new audience and bringing them the unique experience of OCEEDEE's signature style. We are "We are also delighted to make Akhil Kumar Srivastava a part of this new journey of the brand and lead this expansion with the right strategic tie-ups."
Akhil Kumar Srivastava commented: "I feel privileged to join OCEEDEE as strategic director for its international expansion. I have followed OCEEDEE since its inception and was impressed with how it has quickly established itself as a favorite brand in the industry and has all the ingredients for success: passionate founders and talented team, exceptional product in its segment, market acceptability and validation and exponential growth potential. I look forward to supporting the founders with their global strategy." OCEEDEE's expansion strategy focuses on key cities known for. its sensitivity towards fashion and the growing consumer demand for high-quality footwear. The brand will establish its presence through strategic partnerships with local retailers and distributors, ensuring a seamless shopping experience both online and in-store.
“As we expand into Southeast Asia, we look forward to forging meaningful partnerships and engaging with our customers in a smart way,” added Anshul Sood, Co-Founder and CEO of OCEEDEE. "At OCEEDEE, we are committed to setting new benchmarks in footwear that bridge to luxury, offering not just products but an experience that celebrates craftsmanship and individuality."
OCEEDEE, as a digital first brand, has created a strong aspiration in the Indian market as the only homegrown contemporary footwear brand in the bridge to luxury space and is expanding its presence with an aggressive offline strategy across India. With strategic partnerships across 50 multi-brand retail stores, OCEEDEE is now all set to launch its first store at DLF Avenue Saket, Delhi, with three more stores to be launched in the Delhi-NCR region by Q3. OCEEDEE has walked on several international runways and Indian, such as Paris Haute Couture Week, New York Fashion Week, Paris Fashion Week and India Haute Couture Week, while creating exclusive collaborations with brands such as Rahul Mishra, Swarovski India, etc. the feet of many top celebrities like Katrina Kaif, Kareena Kapoor, Aditi Rao Hydari, Tabu, etc. and she has had a historic moment by being the official footwear partner of Miss Universe 2021, Harnaaz Kaur Sandhu, while she was crowned.
About OCEEDEE: It is a modern Indian footwear brand that offers exquisite and contemporary silhouettes with a strong DNA of design, craftsmanship and a unique ability to "customize for comfort". Rooted in the realm of craftsmanship, we take pride in offering designs that suit the feet of the modern Indian woman and offer uncompromising fashion.
Passion, Innovation and Luxury are at the heart of the brand's philosophy. Our shoes are made by hand, using ancient techniques passed down from generation to generation of artisan shoemakers. Each shoe is meticulously crafted from eco-friendly, cruelty-free leathers sourced from India, combining a beautiful hand-cut sole to achieve perfection. At OCEEDEE we believe in supporting our brand philosophy through competencies, ethical and fair business practices, a sustainable work environment and accountability for all our actions. For more information about OCEEDEE and its expansion in Southeast Asia, please visit www.oceedee.com
New Delhi [India], June 24: OCEEDEE, an Indian modern footwear brand and bridge to luxury, is pleased to announce its expansion to the Southeast . Asian market. Renowned for its impeccable craftsmanship, contemporary designs and commitment to comfort, OCEEDEE aims to bring its unique blend of Indian craftsmanship and modern aesthetics to the most discerning consumers across Southeast Asia. This strategic move marks an important milestone in the brand's journey towards global recognition and consumer accessibility.
Since its inception, OCEEDEE has established a significant position in the Indian fashion landscape, offering footwear that seamlessly blends luxury with everyday wearability. The brand's expansion into Southeast Asia represents a strategic step to improve accessibility and meet the diverse preferences of fashion consumers in the region. Leading this expansion strategy, OCEEDEE is pleased to announce the appointment of Mr. Akhil Kumar Srivastava as Chief Strategy Officer for Southeast Asia. As President of SBM Bharti Services, a strategic partner of OCEEDEE, Akhil brings over 15 years of experience in designing and executing global strategies for direct-to-consumer (D2C) brands with a focus on fashion and lifestyle businesses.
“We are delighted to introduce OCEEDEE to Southeast Asia, a region known for its rich cultural tapestry and vibrant fashion scene,” said Neha Kumthekar, Co-Founder and Brand Custodian of OCEEDEE. "Our footwear is crafted with a deep-rooted passion for quality and design excellence, reflecting the spirit of modern Indian luxury. We look forward to connecting with our new audience and bringing them the unique experience of OCEEDEE's signature style. We are "We are also delighted to make Akhil Kumar Srivastava a part of this new journey of the brand and lead this expansion with the right strategic tie-ups."
Akhil Kumar Srivastava commented: "I feel privileged to join OCEEDEE as strategic director for its international expansion. I have followed OCEEDEE since its inception and was impressed with how it has quickly established itself as a favorite brand in the industry and has all the ingredients for success: passionate founders and talented team, exceptional product in its segment, market acceptability and validation and exponential growth potential. I look forward to supporting the founders with their global strategy." OCEEDEE's expansion strategy focuses on key cities known for. its sensitivity towards fashion and the growing consumer demand for high-quality footwear. The brand will establish its presence through strategic partnerships with local retailers and distributors, ensuring a seamless shopping experience both online and in-store.
“As we expand into Southeast Asia, we look forward to forging meaningful partnerships and engaging with our customers in a smart way,” added Anshul Sood, Co-Founder and CEO of OCEEDEE. "At OCEEDEE, we are committed to setting new benchmarks in footwear that bridge to luxury, offering not just products but an experience that celebrates craftsmanship and individuality."
OCEEDEE, as a digital first brand, has created a strong aspiration in the Indian market as the only homegrown contemporary footwear brand in the bridge to luxury space and is expanding its presence with an aggressive offline strategy across India. With strategic partnerships across 50 multi-brand retail stores, OCEEDEE is now all set to launch its first store at DLF Avenue Saket, Delhi, with three more stores to be launched in the Delhi-NCR region by Q3. OCEEDEE has walked on several international runways and Indian, such as Paris Haute Couture Week, New York Fashion Week, Paris Fashion Week and India Haute Couture Week, while creating exclusive collaborations with brands such as Rahul Mishra, Swarovski India, etc. the feet of many top celebrities like Katrina Kaif, Kareena Kapoor, Aditi Rao Hydari, Tabu, etc. and she has had a historic moment by being the official footwear partner of Miss Universe 2021, Harnaaz Kaur Sandhu, while she was crowned.
About OCEEDEE: It is a modern Indian footwear brand that offers exquisite and contemporary silhouettes with a strong DNA of design, craftsmanship and a unique ability to "customize for comfort". Rooted in the realm of craftsmanship, we take pride in offering designs that suit the feet of the modern Indian woman and offer uncompromising fashion.
Passion, Innovation and Luxury are at the heart of the brand's philosophy. Our shoes are made by hand, using ancient techniques passed down from generation to generation of artisan shoemakers. Each shoe is meticulously crafted from eco-friendly, cruelty-free leathers sourced from India, combining a beautiful hand-cut sole to achieve perfection. At OCEEDEE we believe in supporting our brand philosophy through competencies, ethical and fair business practices, a sustainable work environment and accountability for all our actions. For more information about OCEEDEE and its expansion in Southeast Asia, please visit www.oceedee.com
