New Delhi, French tire major Michelin on Tuesday said it has tied up with the Department for Promotion of Industry and Internal Trade (DPIIT) to launch an initiative to promote innovation and entrepreneurship.

The AI ​​Startup Challenge, which will be conducted over three months (July-September), aims to select, guide and collaborate with leading AI startups in India.

The 12-week challenge hosted on the Startup India portal invites startups to submit applications showcasing their capabilities.

The top three startups will get a pilot project with a payment of up to Rs 5 lakh per project from Michelin and a long-term global contract and incubation support from Michelin leadership, the tire major said in a statement.

It said the AI ​​challenge will go a long way in encouraging Indian startups to co-create solutions in areas such as manufacturing, supply chain, operating software and infrastructure.

Shantanu Deshpande, Managing Director, Michelin India, said, “We eagerly look forward to the participation of Indian startups in the AI ​​Challenge as we together create global solutions.”

DPIIT Secretary Rajesh Kumar Singh said the initiative will leverage AI and robotics to develop solutions in manufacturing, supply chain, operating software and infrastructure, enhance manufacturing processes, improve product quality, promote safety and reduce defects. Provides opportunities to take advantage of.

"The aim of this initiative is to create sustainable products and expose Indian talent to global contexts and customers," he said.