PNN
New Delhi [India], July 3: Cosmus Skicare, India's newest skincare launch, is transforming skincare chemistry. With historically acclaimed ingredients and innovative formulations that address all skin concerns and deliver targeted treatments, enter Cosmus Skincare, pioneering an unconventional approach by creating solutions from the extensive study of skin physiology, nature and innovation. .
In the bustling world of skincare, where new products flood the market daily promising instant results, it is rare to find a brand that stands out and focuses on gentle and holistic solutions tailored to the unique needs of Indian skin. Inspired by her upbringing in Kerala, India, surrounded by the rich benefits of natural remedies and the importance of science in modern medicine, Cosmus Skincare founder Fathima Noureen Noushad created the brand in 2019. Her vision was clear: offer long-term products. solutions that address Indian skin problems. Setting itself apart, one of the defining factors of Cosmus Skincare is its meticulous formulation process, which incorporates advanced Japanese technology and S.M.A.R.T. principles (neuro-soothing, hydrating, anti-aging, touch) to develop products that attack the root cause of skin problems. Staying true to the brand's philosophy of gentle yet effective solutions, Cosmus skincare has visibly worked to repair and improve skin health with targeted solutions. Cosmus Skincare's approach to product development is based on extensive research and collaboration with experts from France and Japan, supervised by the brand's team in India. Leveraging expertise known for skincare innovation, the brand has curated a range of products that leverage patented ingredients, botanical extracts and Asian beauty secrets to deliver effective, skin-friendly results.
The brand's commitment to customized solutions for Indian skin concerns such as photoaging, hyperpigmentation and acne breakouts has struck a chord with consumers seeking a deeper level of education and understanding about the skin care. Instead of chasing passing trends, Cosmus Skincare advocates embracing natural beauty and encourages holistic solutions that promote long-term skin health.
Central to the brand's philosophy is recognition of the importance of skin physiology and how it adapts to various environments. They believe in a personalized approach to skin care, using a combination of remedies tailored to specific concerns that are practical for consistent use. In their research and development process, they conducted studies on melanin-rich skin and tested traditional ingredients before finalizing their current formulations. For example, turmeric, a common ingredient in Indian skincare known for its antibacterial and skin repairing properties, is sourced as Ukon or Japanese turmeric in their Cosmus skincare luminous elixir serum. This high-quality turmeric has been shown to be effective on melanin-rich skin without causing sun sensitivity, unlike the traditionally used turmeric. Another important ingredient is rice, a traditional remedy used in Kerala to treat various skin and hair problems. hair. What intrigued the team most was the interesting story behind the rice. Historically, sake makers in Japan were known for having remarkably young hands that defied the aging process compared to the rest of their bodies. This observation led to the revelation of the advantageous properties of fermented rice in skin care.
This led to the development of an anti-aging range focused on hydrolyzed rice protein, which inhibits excess melanin production and promotes collagen production. Combined with grapefruit extracts and Chinese botanicals known for their medicinal properties, this formulation offers a gentle solution to photoaging and general aging without any negative effects.
Cosmus differentiates itself by creating innovative products inspired by cultural influences and industry experience, serving consumers of all generations seeking comprehensive skin care solutions without gender barriers. They highlight the importance of product quality and the principle of “less is more” for skincare enthusiasts. It is imperative to ensure the overall quality of a product, as compromised packaging can affect its effectiveness. To maintain quality, Cosmus prioritizes laboratory testing such as product packaging compatibility testing to ensure stability as the packaging of a product would decide its effectiveness by a significant percentage. Compromised packaging can cause instability inside the product, compromising the quality of the product. In addition, they believe in the effectiveness of products with fewer active ingredients, following the S.M.A.R.T model. principles to maximize results. By testing and sampling various formulations, they arrive at the best possible product for their clients. To discover more about Cosmus Skincare and its range of products and discover the secret to radiant, nourished skin that harmonizes with your natural beauty, visit cosmuskincare.in
New Delhi [India], July 3: Cosmus Skicare, India's newest skincare launch, is transforming skincare chemistry. With historically acclaimed ingredients and innovative formulations that address all skin concerns and deliver targeted treatments, enter Cosmus Skincare, pioneering an unconventional approach by creating solutions from the extensive study of skin physiology, nature and innovation. .
In the bustling world of skincare, where new products flood the market daily promising instant results, it is rare to find a brand that stands out and focuses on gentle and holistic solutions tailored to the unique needs of Indian skin. Inspired by her upbringing in Kerala, India, surrounded by the rich benefits of natural remedies and the importance of science in modern medicine, Cosmus Skincare founder Fathima Noureen Noushad created the brand in 2019. Her vision was clear: offer long-term products. solutions that address Indian skin problems. Setting itself apart, one of the defining factors of Cosmus Skincare is its meticulous formulation process, which incorporates advanced Japanese technology and S.M.A.R.T. principles (neuro-soothing, hydrating, anti-aging, touch) to develop products that attack the root cause of skin problems. Staying true to the brand's philosophy of gentle yet effective solutions, Cosmus skincare has visibly worked to repair and improve skin health with targeted solutions. Cosmus Skincare's approach to product development is based on extensive research and collaboration with experts from France and Japan, supervised by the brand's team in India. Leveraging expertise known for skincare innovation, the brand has curated a range of products that leverage patented ingredients, botanical extracts and Asian beauty secrets to deliver effective, skin-friendly results.
The brand's commitment to customized solutions for Indian skin concerns such as photoaging, hyperpigmentation and acne breakouts has struck a chord with consumers seeking a deeper level of education and understanding about the skin care. Instead of chasing passing trends, Cosmus Skincare advocates embracing natural beauty and encourages holistic solutions that promote long-term skin health.
Central to the brand's philosophy is recognition of the importance of skin physiology and how it adapts to various environments. They believe in a personalized approach to skin care, using a combination of remedies tailored to specific concerns that are practical for consistent use. In their research and development process, they conducted studies on melanin-rich skin and tested traditional ingredients before finalizing their current formulations. For example, turmeric, a common ingredient in Indian skincare known for its antibacterial and skin repairing properties, is sourced as Ukon or Japanese turmeric in their Cosmus skincare luminous elixir serum. This high-quality turmeric has been shown to be effective on melanin-rich skin without causing sun sensitivity, unlike the traditionally used turmeric. Another important ingredient is rice, a traditional remedy used in Kerala to treat various skin and hair problems. hair. What intrigued the team most was the interesting story behind the rice. Historically, sake makers in Japan were known for having remarkably young hands that defied the aging process compared to the rest of their bodies. This observation led to the revelation of the advantageous properties of fermented rice in skin care.
This led to the development of an anti-aging range focused on hydrolyzed rice protein, which inhibits excess melanin production and promotes collagen production. Combined with grapefruit extracts and Chinese botanicals known for their medicinal properties, this formulation offers a gentle solution to photoaging and general aging without any negative effects.
Cosmus differentiates itself by creating innovative products inspired by cultural influences and industry experience, serving consumers of all generations seeking comprehensive skin care solutions without gender barriers. They highlight the importance of product quality and the principle of “less is more” for skincare enthusiasts. It is imperative to ensure the overall quality of a product, as compromised packaging can affect its effectiveness. To maintain quality, Cosmus prioritizes laboratory testing such as product packaging compatibility testing to ensure stability as the packaging of a product would decide its effectiveness by a significant percentage. Compromised packaging can cause instability inside the product, compromising the quality of the product. In addition, they believe in the effectiveness of products with fewer active ingredients, following the S.M.A.R.T model. principles to maximize results. By testing and sampling various formulations, they arrive at the best possible product for their clients. To discover more about Cosmus Skincare and its range of products and discover the secret to radiant, nourished skin that harmonizes with your natural beauty, visit cosmuskincare.in
