Chennai digital analytics consulting and solutions provider LatentView Analytics has completed the acquisition of Decision Point Analysis, a global leader in AI business transformation and revenue growth management (RGM) solutions provider.

The strategic acquisition provides LatentView with growth opportunities and GenAI and revenue growth management solutions for global brands involved in the consumer packaged goods (CPG) vertical.

"We are excited to complete the acquisition of Decision Point Analytics under the agreed terms set at the beginning of the year. Decision Point's strength in the CPG practice, especially in Revenue Growth Management Solutions opens new doors...", Rajan Sethuraman, Director LatentView Analytics executive said in a company statement Wednesday.

"Over the past few months, we have had several exciting co-selling opportunities with Decision Point and we are fully motivated to drive synergistic growth," he added.

Decision Point Analytics has over a decade of experience developing solutions powered by Artificial Intelligence. It has more than 300 employees around the world.

"We are thrilled to be part of the LatentView family. We look forward to the next phase of our journey, unlocking synergies as we bring our GenAI and revenue growth management solutions to businesses across North America and Europe, powered by Go- go-to-market strategy," said Decision Point Founder and CEO Ravi Shankar.

LatentView Analytics CFO Rajan Venkatesan said, "With the closing of this acquisition, we have fully utilized the funds raised during the Initial Public Offering. The acquisition underscores our commitment to CPG as a focus vertical."

"We are already seeing significant revenue and cost synergy opportunities and remain committed to investing to grow this vertical," he added.