New Delhi: India is one of the "fastest growing markets" for online accommodation hosting platform Airbnb and the country has the potential to be among its top 10 global markets in the coming years, according to its Chi Business Officer Dave Stephenson.
The company is investing in India to take advantage of the opportunity of rapid growth in the number of tourists traveling to foreign destinations as well as domestic destinations, which are growing rapidly after the pandemic and where its first-time booking destinations are 90 percent of them are Gen Z.
“It (India) is one of our growth markets and we see a huge growth opportunity in India in the future. In India, night bookings are expected to grow by almost 30 per cent year-on-year (y-o-y) in 2023 compared to 2022.” Went." “Which is a positive sign,” Stephenson said.For Airbnb, he said, India is going to be "a huge travel market" where he sees "a strong demand among Indian travelers to venture abroad as well as explore domestic destinations, especially offbeat destinations". Strong Will”
However, Stephenson did not give any specific growth numbers, but said India is a "focus area" and "one of our fastest growing countries".
When asked whether India figures in the top 10 markets for Airbnb globally, Stephenson replied in the negative.
He further said, “It should be one of the top 10 markets. It is becoming a big travel market and we definitely think it can be.That will be the goal."
Airbnb is particularly investing in India, where the number of tourists traveling to foreign destinations as well as domestic locations is increasing post-pandemic and is offering them accommodation across its range of "affordable homes to luxury homes". Is giving support for.
International group travel bookings from India have seen a huge growth of 75 per cent, with family/friends traveling abroad for holidays. I've added features like collaborative wish lists, where it's helping groups find an ideal location.
“Indians are inspired by cricket and Bollywood, and they want to explore the world.If they live domestically, they enjoy places like Goa. But, if they get an opportunity to travel abroad, they prefer to go to Italy. And the places they're inspired by in the movies," he said.
Currently, 90 percent of its first-time bookers are Gen Z.
Additionally, Airbnb is supporting the flow of international travelers visiting India.Stephenson said Airbnb is working closely with the government as part of its vision to make India one of the most sought-after tourism destinations in the world.
It has partnered with the Ministry of Tourism and created a dedicated microsite that highlights heritage sites across India. He said it has also partnered with the state governments of Goa, Madhya Pradesh, Uttarakhand and Maharashtra to promote lesser-known destinations and conduct capacity building workshops.
This is helping individual homeowners share their home, or share a second home, enabling them to make money from their properties.
He said, “We have supported over 85,000 jobs through our Airbnb activities and contributed over $920 million to India's GDP."When people stay in Airbnb, they're supporting the economies, the economies of the host community," he said. "They're staying in a hotel instead of where some corporation can turn a profit."
Airbnb on Wednesday unveiled Icons, a new category of extraordinary experiences hosted by the greatest names in music, film, television, art, sports and more.
Among 11 such global icons, it has chosen to house Chennai-based Bollywood actress Janhvi Kapoor, where she spent her childhood.
'Live like Bollywood star Janhvi Kapoor in India', it says, offering to stay in a house that was owned by late actor Sridevi.International destinations like Milan (Italy), Amalfi (Italy), Tokyo (Japan), Rome (Italy) and Frankfurt (Germany) are trending in Airbnb search lists this summer.
According to Airbnb, Bollywood movies and social media influencers are contributing to the growing popularity of Europe and Japan.
Additionally, Goa, Varkala, Varanasi, Delhi and Kochi in Kerala are among such domestic destinations.
The company is investing in India to take advantage of the opportunity of rapid growth in the number of tourists traveling to foreign destinations as well as domestic destinations, which are growing rapidly after the pandemic and where its first-time booking destinations are 90 percent of them are Gen Z.
“It (India) is one of our growth markets and we see a huge growth opportunity in India in the future. In India, night bookings are expected to grow by almost 30 per cent year-on-year (y-o-y) in 2023 compared to 2022.” Went." “Which is a positive sign,” Stephenson said.For Airbnb, he said, India is going to be "a huge travel market" where he sees "a strong demand among Indian travelers to venture abroad as well as explore domestic destinations, especially offbeat destinations". Strong Will”
However, Stephenson did not give any specific growth numbers, but said India is a "focus area" and "one of our fastest growing countries".
When asked whether India figures in the top 10 markets for Airbnb globally, Stephenson replied in the negative.
He further said, “It should be one of the top 10 markets. It is becoming a big travel market and we definitely think it can be.That will be the goal."
Airbnb is particularly investing in India, where the number of tourists traveling to foreign destinations as well as domestic locations is increasing post-pandemic and is offering them accommodation across its range of "affordable homes to luxury homes". Is giving support for.
International group travel bookings from India have seen a huge growth of 75 per cent, with family/friends traveling abroad for holidays. I've added features like collaborative wish lists, where it's helping groups find an ideal location.
“Indians are inspired by cricket and Bollywood, and they want to explore the world.If they live domestically, they enjoy places like Goa. But, if they get an opportunity to travel abroad, they prefer to go to Italy. And the places they're inspired by in the movies," he said.
Currently, 90 percent of its first-time bookers are Gen Z.
Additionally, Airbnb is supporting the flow of international travelers visiting India.Stephenson said Airbnb is working closely with the government as part of its vision to make India one of the most sought-after tourism destinations in the world.
It has partnered with the Ministry of Tourism and created a dedicated microsite that highlights heritage sites across India. He said it has also partnered with the state governments of Goa, Madhya Pradesh, Uttarakhand and Maharashtra to promote lesser-known destinations and conduct capacity building workshops.
This is helping individual homeowners share their home, or share a second home, enabling them to make money from their properties.
He said, “We have supported over 85,000 jobs through our Airbnb activities and contributed over $920 million to India's GDP."When people stay in Airbnb, they're supporting the economies, the economies of the host community," he said. "They're staying in a hotel instead of where some corporation can turn a profit."
Airbnb on Wednesday unveiled Icons, a new category of extraordinary experiences hosted by the greatest names in music, film, television, art, sports and more.
Among 11 such global icons, it has chosen to house Chennai-based Bollywood actress Janhvi Kapoor, where she spent her childhood.
'Live like Bollywood star Janhvi Kapoor in India', it says, offering to stay in a house that was owned by late actor Sridevi.International destinations like Milan (Italy), Amalfi (Italy), Tokyo (Japan), Rome (Italy) and Frankfurt (Germany) are trending in Airbnb search lists this summer.
According to Airbnb, Bollywood movies and social media influencers are contributing to the growing popularity of Europe and Japan.
Additionally, Goa, Varkala, Varanasi, Delhi and Kochi in Kerala are among such domestic destinations.
