In a meeting with over 1,500 sales associates and managers, Ravindra clearly asked them to adopt a pull-based sales model instead of "push-based".

“Your job is not to sell, but to advise. All you have to do is guide the students and parents who are already interested in the transformative education offered by BYJU'S. You are not a sales person; You are an education consultant, Raveendran said.

Sources told IANS that he asked managers to now act as coaches and focus on supporting and enabling the sales team rather than imposing strict call quotas.After paying dues, associates will receive 50 percent of closed sales while managers will receive 10 percent.

The Byju's CEO also asked employees to report any misbehavior, forced selling or rude behavior of managers directly to him.

Facing a severe liquidity crunch, the embattled edtech platform has finally paid full April salaries to employees except sales staff.

The company, which is embroiled in a legal battle with some of its key investors, has not yet paid the remaining part of the salaries for February and March.