VMP Mumbai (Maharashtra) [India], April 15: BMW Group India successfully concluded the second edition of BMW Joytown with an exciting evening of performances amidst its patrons and a mesmerizing line-up of BMW, Mini and BMW Motorrad. The closing ceremony was organized. Vehicle. Diljit Dosanjh, The Karan Kancha Experience, Till Apps and IB Inc gave a mesmerizing performance with an exquisite blend of Punjabi and electronic music. The fusion created an electrifying atmosphere, enthralling the audience with the unique synergy of musical styles, Diljit Dosanjh's performance was especially mesmerizing, presenting a live rendition of his all-time hits and iconic tracks. This fusion not only showcased the versatility of the artistes but also created a magical experience that left the audience spellbound and Vikram Pawah, President, BMW Group India, said, “BMW Joytown has truly pioneered the music and automotive festival scene. Excellence redefined." This extraordinary celebration of high-octane entertainment, electrifying music, spectacular display of BMW, Mini and BMW Motorrad vehicles and unique culinary delights has enthralled the audience and we express our heartfelt gratitude to our esteemed patrons of BMW Joytown for the same. My invaluable support in making the second edition an extraordinary success.BMW Joytown is an exclusive luxury motoring festival experience powered by BM Group India, combining automotive excellence with the vibrant world of music and culinary delights. The festival not only caters to automotive fans as well as their families, offering a wide range of musical genres to satisfy the diverse interests of different audiences. With a carefully selected line-up of renowned artists from various musical fields, BMW Joytown ensures an engaging experience for both brand enthusiasts and music lovers alike, with tickets for BMW Joytown 2024 selling out within days of its announcement, a testament to the immense popularity of the event. And highlights anticipation. , This year's edition of BMW Joytown featured an impressive lineup of eight renowned artistes who delivered mesmerizing performances. Additionally, over 20 culinary and gourmet food brands offer a diverse and delectable range of culinary delights.Spread over two exciting days, BMW Joytown 2024 offers unlimited entertainment, making it a memorable experience for all attendees.
The BMW, Mini and BMW Motorrad ranges have been showcased in various regions. The BMW Zone was a comprehensive display of the entire BMW product portfolio, carefully organized into special display areas to highlight the brand's diverse strengths. The 'City Circuit' area was dedicated to the elegance and sophistication of BMW sedans, while the 'Adventure Trail' highlighted the BMW X range of Sports Activity Vehicles (SAVs) and emphasized their versatility and power. 'Adrenaline Alley' was a paradise for speed lovers featuring high-performance BMW M cars.Additionally, the 'BMW Electric Zone provided a glimpse of the future with BMW i electric vehicles, showcasing the brand's commitment to innovation and sustainability. Big Love is an optimistic mini outlook on life that guides you forward in everything we do. On this basis, Mini Zone was a display of progressiveness and creativity. Prominently showcased were two iconic Mini models: the Mini Countryman, known for its adventurous spirit and spacious design, and the Mini 3-Door Hatch, which embodies the original go-kart spirit of fun and agility. This area was a deep expression of great love and the Mini Make Life a Ride manifesto echoed throughout the BMW Motorrad region.This zone includes the Motorrad Garage where visitors can marvel at the full range of BM Motorrad bikes, including iconic vintage models. The latest BMW Motorrad Accessories and the BMW Motorrad Style Collection offer a range of high-quality gear and fashionable apparel for the discerning rider. Complementing the experience, the area also features a beer garden, providing a perfect place to relax, enjoy good food and drinks, and immerse yourself in the vibrant motorbike culture. Other highlights included gravity-defying stunts by BMW Motorrad riders and drifts in a BMW M car. Audience all evening.The latest trends in BMW, MI and BMW Motorrad Lifestyle Collection and accessories were available with special offers on selected items. The spectacular lineup of artistes who cast a spell on Mumbai at BMW Joytown was curated by Bookmyshow Live, the live entertainment experiential division.o BookMyShow If you have any queries, please contact BMW Group Indi Abhay Dange, Director, Press & Corporate Affairs Cell: +91 9910481013; Phone: +91 124 4566600; Email:[email protected] [[email protected] Sachit Gaikwad, Press & Corporate Affairs Cell: +91 9560725900; Phone: +91 124 4566600; Email: [email protected] [[email protected] Internet: www.bmw.in [https://www.bmw.in/en/index.html Facebook: https://www.facebook. com/bmwindia [https://www.facebook.com/bmwindia Twitter: https://twitter.com/bmwindia [https://twitter.com/bmwindia YouTube: https://www.youtube.com/user/ BMWindia [https://www.youtube.com/user/bmwindia Instagram: https://www.instagram.com/bmwindia_officia [https://www.instagram.com/bmwindia_official #BMW #BMWIndia #SheerDrivingPleasure
The BMW, Mini and BMW Motorrad ranges have been showcased in various regions. The BMW Zone was a comprehensive display of the entire BMW product portfolio, carefully organized into special display areas to highlight the brand's diverse strengths. The 'City Circuit' area was dedicated to the elegance and sophistication of BMW sedans, while the 'Adventure Trail' highlighted the BMW X range of Sports Activity Vehicles (SAVs) and emphasized their versatility and power. 'Adrenaline Alley' was a paradise for speed lovers featuring high-performance BMW M cars.Additionally, the 'BMW Electric Zone provided a glimpse of the future with BMW i electric vehicles, showcasing the brand's commitment to innovation and sustainability. Big Love is an optimistic mini outlook on life that guides you forward in everything we do. On this basis, Mini Zone was a display of progressiveness and creativity. Prominently showcased were two iconic Mini models: the Mini Countryman, known for its adventurous spirit and spacious design, and the Mini 3-Door Hatch, which embodies the original go-kart spirit of fun and agility. This area was a deep expression of great love and the Mini Make Life a Ride manifesto echoed throughout the BMW Motorrad region.This zone includes the Motorrad Garage where visitors can marvel at the full range of BM Motorrad bikes, including iconic vintage models. The latest BMW Motorrad Accessories and the BMW Motorrad Style Collection offer a range of high-quality gear and fashionable apparel for the discerning rider. Complementing the experience, the area also features a beer garden, providing a perfect place to relax, enjoy good food and drinks, and immerse yourself in the vibrant motorbike culture. Other highlights included gravity-defying stunts by BMW Motorrad riders and drifts in a BMW M car. Audience all evening.The latest trends in BMW, MI and BMW Motorrad Lifestyle Collection and accessories were available with special offers on selected items. The spectacular lineup of artistes who cast a spell on Mumbai at BMW Joytown was curated by Bookmyshow Live, the live entertainment experiential division.o BookMyShow If you have any queries, please contact BMW Group Indi Abhay Dange, Director, Press & Corporate Affairs Cell: +91 9910481013; Phone: +91 124 4566600; Email:[email protected] [[email protected] Sachit Gaikwad, Press & Corporate Affairs Cell: +91 9560725900; Phone: +91 124 4566600; Email: [email protected] [[email protected] Internet: www.bmw.in [https://www.bmw.in/en/index.html Facebook: https://www.facebook. com/bmwindia [https://www.facebook.com/bmwindia Twitter: https://twitter.com/bmwindia [https://twitter.com/bmwindia YouTube: https://www.youtube.com/user/ BMWindia [https://www.youtube.com/user/bmwindia Instagram: https://www.instagram.com/bmwindia_officia [https://www.instagram.com/bmwindia_official #BMW #BMWIndia #SheerDrivingPleasure
