New Delhi, Bharti Airtel on Friday announced a 10-21 per cent hike in mobile tariffs, a day after bigger rival Reliance Jio announced a rate hike.
Airtel said in a release that the revision in mobile tariffs will be effective from July 3.
Announcing the revision, the Sunil Mittal-led telecom company said, "We have ensured that there is a very modest price increase (from 70 paise per day) on entry-level plans to eliminate any burden on budget-challenged consumers. be less). Mobile Tariff.
Bharti Airtel said it believes mobile average revenue per user (ARPU) should be above Rs 300 to enable a financially healthy business model for telcos in India.
"We believe this level of ARPU will enable the substantial investment required in network technology and spectrum and provide modest returns on capital," the telco said.
Among unlimited voice plans, Airtel has increased tariffs in the ballpark range by about 11 percent, and the rates have been revised from Rs 179 to Rs 199 accordingly; Rs 455 to Rs 509; And Rs 1,799 to Rs 1,999. In the daily data plan category, the Rs 479 plan has been increased to Rs 579 (an increase of 20.8 percent).
The mobile tariff hike by mobile operators comes on the heels of the 10th spectrum auction, which ended in just two days with a slow response from the industry.
Airtel said in a release that the revision in mobile tariffs will be effective from July 3.
Announcing the revision, the Sunil Mittal-led telecom company said, "We have ensured that there is a very modest price increase (from 70 paise per day) on entry-level plans to eliminate any burden on budget-challenged consumers. be less). Mobile Tariff.
Bharti Airtel said it believes mobile average revenue per user (ARPU) should be above Rs 300 to enable a financially healthy business model for telcos in India.
"We believe this level of ARPU will enable the substantial investment required in network technology and spectrum and provide modest returns on capital," the telco said.
Among unlimited voice plans, Airtel has increased tariffs in the ballpark range by about 11 percent, and the rates have been revised from Rs 179 to Rs 199 accordingly; Rs 455 to Rs 509; And Rs 1,799 to Rs 1,999. In the daily data plan category, the Rs 479 plan has been increased to Rs 579 (an increase of 20.8 percent).
The mobile tariff hike by mobile operators comes on the heels of the 10th spectrum auction, which ended in just two days with a slow response from the industry.
