PNN
New Delhi [India], June 21: Assurance Intl Limited, a renowned name in the automotive care and lubricants industry, is pleased to announce the extension of its successful licensing collaboration with The Goodyear Tire & Rubber Company, a global tire leader. and rubber. Manufacturing based in Akron, Ohio, USA. This enhanced licensing collaboration introduces new categories in windshield wipers, spark plugs, fuel additives, car care products and auto accessories, and will launch in India and other Asian markets in October 2024.
This strategic collaboration aims to leverage the strengths of both companies to offer a complete range of products that meet the changing needs of automotive consumers. The new product line will include high-quality automotive accessories and premium car care solutions designed to improve vehicle performance, aesthetics and longevity.
"We are excited to deepen our collaboration with Goodyear. By expanding our product offering, we are not only reinforcing our commitment to quality and innovation, but we are also addressing the diverse needs of our customers in the fast-growing markets of India and Asia," said Assurance Intl CEO Mukesh Sharma.
Key Highlights of the Extended License Collaboration:
* Expanded product categories: The collaboration now includes windshield wipers, spark plugs, fuel and engine additives, advanced car care products such as cleaners, polishes and protective treatments, a variety of car accessories such as seat covers, floor mats and car organizers, and many more. products.
* Focus on developing markets: Targeting India and other Asian countries, this initiative aims to capture the growing automotive market in these regions by meeting the growing demand for reliable and innovative automotive solutions.
* Enhanced customer experience: By combining Goodyear's expertise in automotive products with Assurance Intl's excellence in the lubricants and auto care sectors, the collaboration will deliver quality products that improve customers' overall driving experience.
Sanjay Sharma, chief commercial officer and executive vice president of Assurance Intl, added: "This expanded collaboration allows us to leverage the strengths of both companies to offer a more complete range of products. We are confident that our combined expertise will drive significant growth and deliver value incomparable to our clients".
For more information about Goodyear Autoparts and Assurance Intl Limited, visit www.goodyearautoparts.in
International Insurance Limited
Assurance Intl is a leading manufacturer and marketer of well-known automotive products such as lubricants, batteries, filters, accessories and spare parts. Assurance has a presence in multiple countries such as Australia, Bhutan, Brunei, India, Indonesia, Laos, Malaysia, Maldives, Myanmar, New Zealand, Nepal, Singapore, Sri Lanka, Thailand, Timor-Leste, Vietnam, Pakistan, Bangladesh, Bahrain, Iraq , Jordan, Tanzania, Sudan, Algeria, Ghana, Ivory Coast, Egypt, Yemen, United Arab Emirates, Saudi Arabia, Qatar, Oman, Lebanon, Kuwait, Zimbabwe, Kenya, Cameroon, South Africa, Ethiopia and Nigeria. Assurance Intl collaborates with multiple leading brands around the world to produce, distribute, appoint and authorize distributors or agents, advertise and promote lubricants, batteries, filters, accessories and spare parts. Assurance Intl is duly certified with ISO 9001:2015, ISO 14001:2015, ISO 45001:2018 standards. For more information about Goodyear Autoparts and its products, visit www.assuranceintl.com / www. goodyearautoparts.es
Goodyear tire and rubber company
Goodyear is one of the largest tire companies in the world. It employs approximately 71,000 people and manufactures its products in 55 facilities in 22 countries around the world. Its two innovation centers in Akron, Ohio, and Colmar-Berg, Luxembourg, strive to develop cutting-edge products and services that set the technology and performance standard for the industry. For more information about Goodyear and its products, visit www.goodyear.com/corporate.
New Delhi [India], June 21: Assurance Intl Limited, a renowned name in the automotive care and lubricants industry, is pleased to announce the extension of its successful licensing collaboration with The Goodyear Tire & Rubber Company, a global tire leader. and rubber. Manufacturing based in Akron, Ohio, USA. This enhanced licensing collaboration introduces new categories in windshield wipers, spark plugs, fuel additives, car care products and auto accessories, and will launch in India and other Asian markets in October 2024.
This strategic collaboration aims to leverage the strengths of both companies to offer a complete range of products that meet the changing needs of automotive consumers. The new product line will include high-quality automotive accessories and premium car care solutions designed to improve vehicle performance, aesthetics and longevity.
"We are excited to deepen our collaboration with Goodyear. By expanding our product offering, we are not only reinforcing our commitment to quality and innovation, but we are also addressing the diverse needs of our customers in the fast-growing markets of India and Asia," said Assurance Intl CEO Mukesh Sharma.
Key Highlights of the Extended License Collaboration:
* Expanded product categories: The collaboration now includes windshield wipers, spark plugs, fuel and engine additives, advanced car care products such as cleaners, polishes and protective treatments, a variety of car accessories such as seat covers, floor mats and car organizers, and many more. products.
* Focus on developing markets: Targeting India and other Asian countries, this initiative aims to capture the growing automotive market in these regions by meeting the growing demand for reliable and innovative automotive solutions.
* Enhanced customer experience: By combining Goodyear's expertise in automotive products with Assurance Intl's excellence in the lubricants and auto care sectors, the collaboration will deliver quality products that improve customers' overall driving experience.
Sanjay Sharma, chief commercial officer and executive vice president of Assurance Intl, added: "This expanded collaboration allows us to leverage the strengths of both companies to offer a more complete range of products. We are confident that our combined expertise will drive significant growth and deliver value incomparable to our clients".
For more information about Goodyear Autoparts and Assurance Intl Limited, visit www.goodyearautoparts.in
International Insurance Limited
Assurance Intl is a leading manufacturer and marketer of well-known automotive products such as lubricants, batteries, filters, accessories and spare parts. Assurance has a presence in multiple countries such as Australia, Bhutan, Brunei, India, Indonesia, Laos, Malaysia, Maldives, Myanmar, New Zealand, Nepal, Singapore, Sri Lanka, Thailand, Timor-Leste, Vietnam, Pakistan, Bangladesh, Bahrain, Iraq , Jordan, Tanzania, Sudan, Algeria, Ghana, Ivory Coast, Egypt, Yemen, United Arab Emirates, Saudi Arabia, Qatar, Oman, Lebanon, Kuwait, Zimbabwe, Kenya, Cameroon, South Africa, Ethiopia and Nigeria. Assurance Intl collaborates with multiple leading brands around the world to produce, distribute, appoint and authorize distributors or agents, advertise and promote lubricants, batteries, filters, accessories and spare parts. Assurance Intl is duly certified with ISO 9001:2015, ISO 14001:2015, ISO 45001:2018 standards. For more information about Goodyear Autoparts and its products, visit www.assuranceintl.com / www. goodyearautoparts.es
Goodyear tire and rubber company
Goodyear is one of the largest tire companies in the world. It employs approximately 71,000 people and manufactures its products in 55 facilities in 22 countries around the world. Its two innovation centers in Akron, Ohio, and Colmar-Berg, Luxembourg, strive to develop cutting-edge products and services that set the technology and performance standard for the industry. For more information about Goodyear and its products, visit www.goodyear.com/corporate.
