PNN

Bengaluru (Karnataka) [India], June 25: As a leading American brand, Admiral is proud of its 90-year legacy and heritage as it celebrates '9 decades of excellence' this year. Admiral, with its renowned expertise in home appliances and electronics, is excited to foray into the Indian market in association with Flipkart.

Flipkart's service arm Jeeves will support after-sales service for the Admiral product range.

Vishal Saxena, CEO, MEA and South Asia region, said: "Admiral is proud and delighted to be collaborating with Flipkart's wholesale division. As India is one of the world's fastest growing economies, Admiral is focusing to aggressively capture market share in several product categories. He further added that in the first phase, Admiral and Flipkart will introduce a wide range of products, including LED TVs, Air Conditioners, Refrigerators and Washing Machines, to the discerning consumers in India.

Vishal Saxena further added that Admiral plans to introduce multiple product categories in the second phase which will further strengthen Admiral's presence in India.

Kunal Gupta, Vice President, Major Appliances, Flipkart, said, "As we foray into the Indian market, Flipkart is pleased to be one of the partners of Admiral America Corporation Pvt Ltd. Combining Admiral America's diverse range of products and our strong presence in the Indian market, we believe this will add significant value to consumers' shopping experience and create an impactful journey ahead."

Admiral Range will tentatively be available on Flipkart by the end of June 2024

About Almirante América Corporation

Admiral Corporation Inc. is best known worldwide for its home appliances and electronic products. The company was originally known as Transformer Corporation of America and by 1929 was the largest supplier of radio parts in the world. The Great Depression of 1929 took its toll and Ross D Siragusa, our founder, was forced to declare bankruptcy. Later in 1934, it purchased the "Admiral" brand, which officially became Admiral Corporation America Inc., in 1936. Admiral's global operations began in 1946 with the opening of its factory in Toronto, Canada, with subsequent regional entities in Mexico, Italy, Taiwan and India.