World High Blood Pressure Day, observed on 17 May every year, aims to "raise awareness of this silent killer and inspire global action to tackle high blood pressure". This year's theme calls for 'Measure your blood pressure accurately, control it, live longer'.

Emphasizing the importance of "early detection and control", he said half of the people suffering from hypertension are unaware of it.

“Among adults with high blood pressure, half do not know they have it, and about 1 in 6 do not have their blood pressure under control.

“If uncontrolled, it can lead to heart attacks, strokes, kidney failure and premature death,” the regional director said.

Major risk factors for its increasing prevalence include "excessive consumption of salt tobacco and alcohol use, unhealthy diet, physical inactivity, stress and AI pollution".

Lamenting “limited access to affordable health services for hypertension” in the region, he said countries are implementing evidence-based strategies.

Trends indicate a decline in tobacco use and exposure to household air pollution, he said.

He said, "In particular, four countries have introduced measures to eliminate trans-fatty acids from their national food supply chains. Two countries have introduced labeling and marketing to give consumers the information they need to make healthy dietary choices." “We have implemented standards for.”

In addition, many countries have also established national targets to improve hypertension and diabetes management within primary health care settings.