PNN

Kharu (Ladakh) [India], June 18: Royal Enfield showcased Camp Kharu – its landmark green pit stop in Ladakh, the first of many planned on popular travel routes. A short drive from Leh city on the Leh-Manali Highway (NH3), Camp Kharu is en route to some of the most beautiful tourist destinations in Ladakh like Pangong, Tsomo Riri and Hanle. Located in Kharu Bazaar, the two-storey 1,500 sq ft Archetype Rammed Earth Architecture is situated on the banks of River Indus, overlooking the stunning Zanskar Range. Travelers can stop for rest, refreshments, tourist information – such as intangible cultural heritage experiences, list of homestays including homestays supported by Royal Enfield, ride routes and much more.

“Camp Kharu is a symbol of the transformative power of travel that inspires people to ‘leave every place better’.Its sustainable architecture, community initiatives and avenues of cultural exchange point the way to conscious exploration. Green Pit Stop is for slow travel, savoring the local experiences. Local communities are at the core of our social mission and initiatives like this help promote local entrepreneurship, environmental sustainability and intangible cultural heritage – all these things in a different way, for the community, by the community,” said Eicher Group. Bidisha De, executive director of the foundation, says. Ready for its first tourism season, the property is managed by six Self-Help Group (SHG) women from Kharu village, aged 37 to 55, who have volunteered for the opportunity. Worked from. The women run a café, which serves authentic Ladakhi cuisine made from local ingredients.They also manage the commercial and exhibition space and ensure that the public amenity facilities within the complex remain usable throughout the year.

Royal Enfield invests in the potential of women by offering training and capacity building. Apart from being trained in bookkeeping, facility management, cooking, baking and hospitality, he was taken on exposure visits to Mumbai and Goa and was mentored by established chefs such as Chef Prateek Sadhu of Nar. At the café they serve typical Ladakhi dishes like Paba (a local barley dish), Skyyu and Chutagi (native pasta dish) among other dishes. Working at Camp Kharu has given the housewife-turned-entrepreneur a stable income, an expanded worldview and newfound confidence.Taking his skills beyond Kharu, he has also participated in major events like Royal Enfield Motoverse Goa, Royal Enfield Ice Hockey League in Leh and Sa Ladakh in Disco Valley, Leh. Through the social mission, Royal Enfield is assisting SHG women to develop and complete a business plan that will help them become self-reliant in the near future.

“After working at Camp Kharu, we get to help our husbands manage household expenses, contribute to our children’s education, nurture their passion for traditional Ladakhi cooking,” says Chemat Lamo, SHG president of Camp Kharu. “Camp Kharu is an all-weather facility. Royal Enfield worked with architect Sandeep Bogadhi of Earthling, who built the facility using rammed earth architecture – an ancient practice, now being revived, in which earth, natural clay, sand and gravel are packed tightly together. Packing included.Sustainable, labor-intensive construction with a low carbon footprint is flexible and timeless. Equipped with solar panels, the property is designed to stay cool in summer and warm in winter, preventing water pipes from freezing even when temperatures drop as low as -25 degrees. The facility is also equipped with water filling stations, free Wi-Fi and charging points.

Camp Kharu is a joint initiative between Royal Enfield Social Mission, Rural Development Department/Leh Development Authority, Kharu Numberdar and the local community. Considering that Kharu receives a large number of tourists every summer, the market area has been in need of a public sanitation facility for a long time.Through its CSR initiative, Royal Enfield stepped in to meet this need and developed it as a unique pit stop driven by the community.

The ground floor is a lounge cum community space for visitors to get an in-depth experience of local culture and art through various exhibitions. The dedicated exhibition-cum-shop space on the ground floor has been designed to highlight Ladakhi intangible cultural heritage, heritage textiles and local products. Contemporary art, curated by the Ladakh Art and Media Organisation, offers a glimpse of new forms of art in the region while still being rooted in creative practices rooted in the past. Workshops and community learning activities are also planned for the local community.These include community awareness sessions, skill-building workshops for youth, emerging artists, designers and architects. Winter workshops are planned for children to study local flora and fauna, climate change, conservation, theatre, arts and crafts and more. On Saturday, Tsering Motup, a multidisciplinary artist from Leh, at Camp Kharu An interactive demonstration was viewed by. Motup is a fellow of the Royal Enfield and Foundation for Indian Contemporary Art fellowships for creative practitioners. Their display, along with an ongoing exhibition that can be experienced throughout the season, was based on what Ladakhi kitchen and cuisine reveal about its culture.Additionally, Royal Enfield spoke with architects Rahul Bhushan and Sandeep Bogadhi about sustainable architectural practices and the metaphor of the community pit stop.

The Himalayas are the spiritual home of Royal Enfield. Camp Kharu is an initiative of Royal Enfield Social Mission that aims to work with 100 Himalayan communities to ensure that they remain resilient and thriving despite climate change. Other Social Mission initiatives in Ladakh include the development and support of ice hockey and the conservation of key species such as the Snow Leopard, the Himalayan Knot – a textile conservation program that conserves Ladakh's local textiles as well as pastoral lands – and the The Great Himalayan Exploration, where rider-researchers document the intangible cultural heritage of the Himalayas. All this, with the goal of catalyzing a movement of one million riders to explore sustainably and become active stakeholders in the mission.Hashtag: #CampKharu | #Leave every place better #RoyalenfieldFor more information follow @royalenfieldsocialmission on Instagram.

Royal Enfield Social Mission

The oldest motorcycle brand in continuous production, Royal Enfield has created beautifully crafted motorcycles since 1901. From its British roots, a manufacturing plant was set up in Madras in 1955, from where Royal Enfield spearheaded the development of India's mid-sized two-wheelers. Section. Simple, accessible and fun to ride, Royal Enfield is a vehicle of exploration and self-expression.A division of Eicher Motors Limited, Royal Enfield operates through over 2,050 stores across all major cities and towns in India. It has a presence in over 60 countries across the world. The Himalayas are 'a spiritual home' for Royal Enfield. Royal Enfield's social mission aims to partner with 100 Himalayan communities and landscapes to help them become resilient and prosperous in the face of climate change. It currently supports more than 50 projects in the Indian Himalayan region.Be it promoting rural sports and winter tourism through 'Ice Hockey League', creating a network of 'Green Pitstops' for travelers, bringing together pastoral communities, artisans and designers through 'The Himalayan Knot' Be it conserving textile heritage, supporting filmmakers and creative practitioners with fellowships, or setting up a collective learning center called 'The Himalayan Hub', the initiatives are aimed at creating learning and livelihood opportunities for local communities. Is.

Through our partnership with UNESCO, riders are engaged in documenting and promoting the unique intangible cultural heritage of Himalayan communities. The social mission aims to enable one million riders to take action towards reviving landscapes and empowering the communities that live there, thus creating the largest rider-led movement in sustainable exploration.